Answer your burning questions about Google’s UAC

How to leverage UAC and your own customer data to increase growth at scale.

Resources Webinars Answer your burning questions about Goog...

Google recently upgraded all AdWords app install campaigns to Universal App campaigns (UAC), which presents opportunities and challenges for app marketers. In this webinar, we'll help you get more out of UAC by leveraging your own customer data and focusing on the goals that matter to your business.

You'll learn about:

  • What’s changed & what the change means to marketers

  • Tips and tricks for leveraging UAC now

  • Success stories from top brands & developers

Lee Jones

Director, Global App Install Strategy, Google

Katie Madding

Global Product Director, Adjust

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