James Haslam

Senior Content Manager, Adjust

James is Adjust's Senior Content Manager. Born Londoner, he moved to Berlin in early 2016 and found Adjust, for whom he's been working for since. James has worked as both a freelancer and within media agencies, and now he's realizing a small dream of working within a tech company.

May 27, 2020

UA management: Everything you need to know when joining a new startup

Learn the basic principles of UA management for new startups with this guide.

Mar 04, 2020

What makes up the mobile tech stack?

The concept of a tech stack suggests all the parts (and there are many more than we have listed so far, including visualization and automation) fit together in an orderly fashion like Legos.

Apr 18, 2019

How deep linking works: 5 key benefits and best practices for optimal results

How can mobile marketers get deep links right? And what things should apps avoid doing, and what do they need to be wary of? There are many ways to do deep links well, and many ways to abuse them - so...

Feb 05, 2019

Universal Links and Deep Links: What's the difference?

Everything you need to know about universal links and deep linking in iOS.

Dec 05, 2017

Are you ready for the GDPR?

It’s time Adjust looked at the GDPR in a little more detail, to understand what it could mean for our customers.

Nov 15, 2017

Retargeting vs. new user acquisition: Which method wins?

Retargeting works, at least that’s what we set out to prove when we started with this study.

Sep 27, 2017

Mobile retargeting: How to succeed at remarketing with Audience Builder

Want to find out more about retargeting? What are the strategies for success, and how can Adjust help?

Mar 09, 2017

3 reasons why Adjust host our servers

Many SaaS companies build out their capabilities on cloud platforms - but not us. We do things the hard way, and there's several reasons for doing so. Find out why in this article, here.

Feb 23, 2017

Audience segmentation: Why it matters, and how our Audience Builder changes the game

In this post we look at the value of audience segmentation, retargeting, and the incredible new benefits of Audience Builder.

Aug 04, 2016

The real benefits of open: Why Adjust lives by open-source programming

We at Adjust live by open-source. But why? And what are the benefits? Find out here.